Client

The client is in the business of creating innovative print and online media that targets IT professionals across the enterprise with cutting-edge news and analysis, robust research and information sources, face-to-face and virtual events, custom content and e-Newsletters.

Need

The client required assistance in developing the third party lead calculation application.

Solution

INDUSA met the client’s requirements to create a new lead calculating/scoring application that would operate independently of their existing lead generating application, which in turn was developed to calculate leads generated on the client’s website.

With third party lead calculation they wanted an application to calculate/score lead files that clients have received from other companies. The data store had to be a file(s) versus a database. Also, because it deals with lead files from various sources the system was designed to handle in-consistent file columns and file types.

Technology

ASP.NET 2.0 (Using C#), MS SQL Server 2005, AJAX